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branding questionnaire

Let’s dive into your brand! This questionnaire will help us uncover the heart of your business, your goals, and the vision you want to bring to life. Your answers will guide us in creating a brand identity that truly reflects who you are.

Name

First Name

Last Name

Business Name

Phone

(###)

###

####

Website

http://

Social Media Handles

Business Overview

Tell us about your business.

What products or services does your business offer?

What would you consider to be your niche?

What is your business mission or purpose?

How long have you been in business?

Target Audience

Tell us about your dream clientele.

Who is your ideal customer?

What are their main challenges, needs, or pain points?

How does your product or service solve their problems?

Brand Values

Tell us what your brand values.

What are the core values your brand stands for?

What message do you want your brand to communicate?

How do you want your customers to feel when they interact with your brand?

Brand Personality

Tell us WHO your brand is.

If your brand was a person, how would you describe its personality?

What tone of voice does your brand use?

Current Branding

Tell us about your current branding

Do you currently have a logo or branding elements?

Yes

What do you like/dislike about your current branding?

If applicable, what feedback have you received on your current branding?

Competitor Research

Tell us about your industry competitors

Who are your top 3 competitors?

What makes your business different from them?

What do you admire about their branding?

Visual Identity

Tell us about your brand's visual identity

Do you have any specific colors you want associated with your brand?

Are there any colors or design elements you want to avoid?

What type of visual style do you envision for your brand?

Brand Goals

What are your short-term branding goals?

What are your long-term goals for the brand?

How do you plan to measure the success of your branding efforts?

Additional Information

Do you have any other ideas, inspirations, or preferences you’d like to share?

Are there any brands (in or outside of your industry) that you admire and why?

Let's Get Started

Let's Get Started Let's Get Started

branding questionnaire

Let's Get Started